App Redesign — Art Direction — Graphic Design — 2023
I embarked on the redesign journey of the Arkose+ mobile application with a focus on injecting fresh energy into its interface. The approach was tailored, blending unique artistic elements to match Arkose's distinct identity and improve the overall user experience.
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Beyond a visual facelift, the design aimed to make the user experience more enjoyable by simplifying navigation. Carefully chosen colors, graphics, and typography create a consistent and memorable visual experience that harmonizes with Arkose's spirit.
Recognizing the significance of user engagement, I strategically integrated gamification elements into the application. This addition aimed to enhance the overall user experience, making it more appealing and encouraging dynamic interactions. The redesigned application, with its intuitive design, not only mirrors Arkose's identity but also fosters a welcoming and interactive environment through the thoughtful incorporation of gamification elements.
In pursuit of both visual harmony and functionality, the project embraced the "Bento Design" style. Inspired by the segmented and organized nature of a bento box, this choice adds a unique aesthetic to the application, enhancing visual clarity and categorization.
In essence, the redesigned Arkose+ mobile application seamlessly aligns with Arkose's identity, creating a welcoming and interactive digital space. Through personalized design choices, intuitive navigation, and thoughtful gamification, the goal was to deliver an application that stands out in both user experience and visual appeal.
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